MTN Group to use Flytxt’s AI-driven, multi-channel customer engagement technology across network
August 6, 2018, Dubai
Flytxt, the independent market leader in intelligent customer engagement technology, has signed a deal with telecoms giant MTN Group to automate both inbound and outbound marketing across its entire network of more than 217 million subscribers.
The three-year licensing deal means that all the company’s operations across Africa and the Middle East will be using Flytxt’s flagship product NEON-dX to provide an improved, personalized service for MTN customers, resulting in higher product uptake and reduced customer churn.
Flytxt.com
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